The Australian company behind the world’s first digital keurigs, keurIG, says the technology is ready to revolutionise the way we consume our coffee.
Key points:Kurig machines are able to brew up to 8kg of coffee per day and store the coffee beans in a digital coffee machine, and are designed to last longerThe company says the machines have been proven to work over 100 daysKurigs can be ordered from a range of retailers including Starbucks, KFC, Starbucks, and Starbucks own storesKuribats are sold as a convenience and are often considered to be a “quick fix” for people who struggle with a bad coffee habit.
But many coffee shops have found that customers are frustrated when they have to order from the keuribat app, and that the process is sometimes a little too cumbersome.
Kuriganis technology, which is similar to a traditional coffee machine but designed to work on a digital scale, has the potential to change how we consume coffee.
“The reason why people don’t have a good experience with a digital keuranig is because it takes time to brew and store, but you can actually have that with a traditional machine,” Kiran Kaur, CEO of keurigi, told the ABC.
“With a digital machine, you don’t need to worry about that.
You don’t even have to worry as much about getting the coffee to go into the machine, it just happens.”
Key points :A single serve coffee machine is capable of brewing up to 7kg of brewed coffee per hour, and stores the coffee in a coffee cartridgeThe technology is also able to work in the freezer, fridge, freezer, freezer and can even store the brew in the coffee machineThe technology can also be ordered directly from KFC or StarbucksKuriger machines are made from aluminium and use a patented technology called magnetic resonance to brew.
“We’ve had some pretty strong feedback from our customers that it works better and the consistency of the coffee is better,” Ms Kaur said.
“It also works in the fridge and the freezer.”
She said customers were able to save time, energy and money by ordering a single serve and ordering the machine from KF or Starbucks.
“So when you go into a coffee shop, the first thing you might think is, ‘oh, how much does it cost?'”
Ms Kaur says she has received more than 100 inquiries about the technology from people who have ordered one from the app.
“But it’s really hard to get a real response because the only thing that really helps people is if you’ve got a really great experience with the product, you want to share that,” she said.
Kaurig machines have also been tested at the US Army’s Makerspace, where soldiers were able save time by ordering the coffee directly from the machine.
Ms Karr says her company has been able to improve customer satisfaction scores for its products by 25 per cent, and is looking at other applications.
“This is something that is very important for our customers, and it’s something that we’re going to be able to do even in the future, but we don’t know yet what the impact it will have on the customer,” she told the Nine Network’s Breakfast Program.
Kiran Karr is the CEO of KiranIG.